Your Social Science Quote of the Week comes from Jennifer Riel, associate director of the Desautels Centre for Integrative Thinking at the University of Toronto.
“We fail to create, because creativity brings with it the chance of failure, and failure is bad. It is dangerous to our ego and our livelihood. Yet, we know failure is crucial to learning – the key to embracing failure is to build opportunities for failure, and revision, into the innovation process as early as possible. Build rough prototypes and get testing, rather than waiting late into the process. The earlier you fail, the more likely the causes of failure can be addressed and overcome.”
Quote via Globe and Mail.