Law of the Journey

Taking a look back at Ai Weiwei’s exhibition at the Biennale of Sydney, 2018. The work is called, ‘Law of the Journey, 2017.’ It tackles Ai Weiwei’s ongoing critique of European nations denying basic human rights to refugees.

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How to Encourage Community Change

How can you use social science to encourage communities to change collective behaviours? We cover how to identify a behaviour that needs to change, how to target the key audience, how to encourage change, and the best mode of communication to reach the intended community. The provided check list will help you communicate effectively with local communities.

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How to Improve Record-Keeping

Organisations can improve their record-keeping by adopting a systematic approach, and using techniques developed through social science research. Discover tips for small businesses and not-for-profit organisations on how to document important decisions, understanding legal obligations, and keeping records safe.

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Social Justice and Dignity at Work

Sociologist Philomena Essed shows how everyday interactions feed into structural racism, such as during workplace interactions. Essed demonstrates how workplaces can proactively create an environment of justice and dignity. She advocates that leaders must do proactive reflection to better understand how culture impacts workplace relationships and respect.

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Encouraging Referrals

This post provides tips for improving public health communications. I show examples from studies that encouraged doctors to comply with health guidelines. I discuss a case study of a health organisation that sought to increase patient referrals to a free treatment program.

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Reaching Your Audience

I reflect on how to tell a good story that takes into consideration different social groups, inequity, and power relations. I also provide tips about how to measure the impact of a good story.

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Workplace Compliance

Social science can be used to encourage employers to follow workplace regulations. This post covers how to increase compliance by appealing to social norms, providing practical examples of how to implement new requirements, and by sending timely messages that encourage change.

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People swinging mid-air in the 'Nitro,' a carnival ride at the Perth Royal Show

Safety Planning

Social science can encourage businesses to comply with safety regulations. This is a case study showing how to encourage community organisations to submit event safety planning information in a timely manner. We cover how to encourage early planning, showing the benefits of complying with safety information requests, targeting messages, and using trusted messengers.

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Increasing Program Applications

This post covers how organisations can get more people to apply to their programs. We break down a case study of how to entice students to apply for an education achievement award. We show how to design an effective message to attract applicants, as well as how to improve the application form and customer experience.

A man wearing sunglasses is scrolling on his phone
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Social Media Tips for Not-For-Profits and Small Businesses

Social science offers helpful techniques and insights for sole traders, not-for-profits, and small businesses. Social science can inform social media policymaking, as well as providing methods to improve the impact of messages and encourage audiences to take positive action. This post covers tips about how to post and test messages.

Two women stand before a white board, showing a grid with the days of the week at the top and social media sites like Twitter and TikTok on the left
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