Executive Choices

French researcher Jacqueline Fendt argues that academic research on businesses is not practical enough in its focus. She argues that management education would be improved with a stronger focus on the everyday realities of Executives.

She also advocates using more qualitative research methods and case studies, rather than statistical surveys. Fendt argues that would improve in-depth understanding of how management is actually carried out in the real world.

Read the research: http://sgo.sagepub.com/content/3/2/2158244013481358.full.print

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