Messages to Change Behaviour
Here are some tips on how to send effective SMS campaigns.
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Supporting Vulnerable Students
Timely, targeted, and informative messages can motivate young workers to continue pursuing their qualifications. Employers can adopt these social science tips to better support students at work.
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Work-Life Balance as Corporate Discourse
Workplaces focus on individual behaviour as a measure of work/ life balance. Social science places the issue of health and wellbeing in a broader socioeconomic context.
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How to Set and Achieve Goals
How can your business support customers in achieving their goals? Setting goals and making public commitments are ideal ways to encourage behaviour change, whether it’s improving our wellbeing at home, or delivering better services. Here are a few tips from social science.
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Twitter Tips for Not-for-Profits
Not-for-profit organisations still have a tendency to be reticent to fully embrace social media. For some it’s due to lack of funds, time or resources, for others it’s lack of confidence about technology. As not-for-profits are sometimes staffed by volunteers, social media duties may be handed to junior staff who aren’t adequately trained, or it’s otherwise done ad hoc by personnel who are looking after social media in additional to their main job.
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How to Communicate Effectively for Behavioural Change
Usually, when we create communications in Western societies, we’re used to telling a story. For example, emails usually follow a narrative format: an introduction to the organisation, followed by information about a project, background to the issue, further information about current objectives, and we end with our request. Evidence from behavioural science shows this format, while highly familiar, rarely shifts behaviour. This post provides tips for improving communications.
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Wear it Purple Day
Today is Wear it Purple Day, when we wear the color purple to show our support for lesbian, gay, bisexual, transgender, queer, intersex and asexual (LGBTQIA) youth.
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Methodology for Running a Project
To explain the analysis planning that we’re doing at the moment, I’ll tell you about our broader methodology that we use for all our randomised control trials.
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Visual Ethnography of Lockdown
My team and I are working from home, but today, I was required to go into the office. I conducted a mini visual ethnography of my travels. Even though it’s early days of COVID-19 lockdown, there was a lot of positive observance of the Public Health Order, though signs and physical cues can be improved (‘change architecture’).
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Climate Action Protest
Yesterday, I joined 30,000 people in Sydney in protest for climate action. Over 100,000 people marched in other parts of the country.