A white man's hand squeezes the pump as he fills his car with petrol

How to Stop Panic Buying

The war on Iran led to petrol shortages in early 2026. Some people panicked and stockpiled fuel. We look at the structural issues and biases that impact this behaviour, and how the social science theories, social norms, and morality messages may stop consumer hoarding in future.

  • A white man's hand pumps petrol into a car. Title: Social science of why people panic buy and how to stop it
  • Illustration of a green petrol pump on the bowser. Title: Poor policy planning
  • Illustration of a service station in the distance on a sunny day. Quote from Prof Tarryn Phillips, Dr Danielle Couch, and Dr Carmen Vargas: "We must continue to scrutinise fuel markets and disribution failures."
  • Illustration of a man with his fist covering his mouth and his other arm across his shape. He looks down, worried. Title: Fearing loss
  • Black and white illustration of a man and woman in silhouette against large arched windows. They look up and face away from each other, as if disagreeing. Title: misinformation feeds fear
  • Illustration of a young Asian woman hiding inside a large cardboard box, looking anxious. Title: Regain control
  • Illustration of two women in hijab walking outdoors with a Black South Asian man as they hold coffees. Title: blaming individuals doesn't help
  • A Black woman patient looks down, worried, as a white male doctor points at a device. Title: personalise the risk
  • A white woman smiles softly as she walks outdoors, and holds a paper heart over her chest. Title: appeal to morals
  • Illustration of a Black woman driving a car, smiling, with a male passanger beside her. Title: learn more: SocialScienceInsights.com
Continue reading “How to Stop Panic Buying”
A white woman blurred in the background holds up two letters close to the camera that say: N O

Ethics of Artificial Intelligence in Qualitative Research

A letter signed by 419 researchers rejects the use of generative artificial intelligence for reflexive thematic research. I discuss issues of phenomenology, epistemology, and ethics.

  • A white woman blurred in the background holds up two letters close to the camera that say: N O
  • Aerial view of a focus group seated in a circle in the middle of a gym. Text says 419 researchers from 32 countries wrote a letter in Qualitative Inquiry, to reject the use of Gen AI in reflexive thematic research
  • Text showing primary reasons for rejecting GenA from qualitative research
  • Text with quote 'The central tent of social science research is to more deeply understand people and social processes...'
  • Close up of a schoolbag, with children blurred in the far back, sitting on a step doing homework. Quote at the top says: Researchers must anchor the process of making strong psychodynamic interpretations in their own humanity"
Continue reading “Ethics of Artificial Intelligence in Qualitative Research”
A group of five people run on a bridge against a stormy sky

Using Social Norms to Change Behaviour

Social norms are the unwritten rules of acceptable behaviour that motivate us to follow social expectations. Social science shows how norms can be used to positively change behaviour.

  • A diverse group of friends sit in a cinema eating popcorn, with shocked and amused expressions. Title reads: Using norms to change behaviour
  • A Latin man holds a piece of glass in his hand, which reflects his stern gaze. Title reads: what are social norms
  • A group of five people run on a bridge against a stormy sky. Title reads: Descriptive norms
  • A white woman holds her hand out as if saying, 'Stop'
Continue reading “Using Social Norms to Change Behaviour”

How to Improve Record-Keeping

Organisations can improve their record-keeping by adopting a systematic approach, and using techniques developed through social science research. Discover tips for small businesses and not-for-profit organisations on how to document important decisions, understanding legal obligations, and keeping records safe.

Continue reading “How to Improve Record-Keeping”

Encouraging Referrals

This post provides tips for improving public health communications. I show examples from studies that encouraged doctors to comply with health guidelines. I discuss a case study of a health organisation that sought to increase patient referrals to a free treatment program.

Continue reading “Encouraging Referrals”
Two men stand on cracked land, one of them kneels touching the ground, the other stands looking to the distance

Emergency Disaster Support

How can you encourage your customers to take up free support services? We look at how to get employers and workers to complete a survey sent via SMS, and sign-up for emergency disaster relief.

Man wearing a hat stands in a middle of a barren field in New South Wales
Continue reading “Emergency Disaster Support”

Increasing Program Applications

This post covers how organisations can get more people to apply to their programs. We break down a case study of how to entice students to apply for an education achievement award. We show how to design an effective message to attract applicants, as well as how to improve the application form and customer experience.

A man wearing sunglasses is scrolling on his phone
Continue reading “Increasing Program Applications”

Social Media Tips for Not-For-Profits and Small Businesses

Social science offers helpful techniques and insights for sole traders, not-for-profits, and small businesses. Social science can inform social media policymaking, as well as providing methods to improve the impact of messages and encourage audiences to take positive action. This post covers tips about how to post and test messages.

Two women stand before a white board, showing a grid with the days of the week at the top and social media sites like Twitter and TikTok on the left
Continue reading “Social Media Tips for Not-For-Profits and Small Businesses”

Supporting Social Housing Tenants

Social science research from the UK has examined ‘tenancy sustainment’ (the support provided to at-risk tenants to keep their social housing and avoid homelessness). The study identifies various challenges in delivering help to tenants. The report provides guidance to help social housing landlords to improve their policies and practices.

Continue reading “Supporting Social Housing Tenants”

Using Social Science to Increase Impact

Social ventures, such as using technology to improve social problems, are hard to scale and measure. An impact accelerator program is using social science to track social impact.

Continue reading “Using Social Science to Increase Impact”