Erving Goffman’s theory of Dramaturgy draws on metaphors from stage acting to describe the public and private work that individuals maintain in their social interactions with other people. “Front stage” work is the face you show to people in different social contexts. Sometimes our modes of interaction will be different in different situations and with different groups (or “audiences”). Backstage work is how we manage our identities and emotions when we’re alone. We can work on our “performance” or rethink the behaviour we want to reflect to others.
Below is an excerpt of Erving Goffman’s (1956) The Presentation of Self in Everyday Life.
We find, then, that when the individual is in the immediate presence of others, his activity will have a promissory character. The others are likely to find that they must accept the individual on faith, offering him a just return while he is present before them in exchange for something whose true value will not be established until after he has left their presence’. ‘ (Of course, the others also live by inference in their dealings with the physical world, but it is only in the world of social interaction that the objects about which they make inferences will purposely facilitate and hinder this inferential process.) The security that they justifiably feel in making inferences about the individual will vary, of course, depending on such factors as the amount of previous information they possess about him, but no amount of such past evidence can entirely obviate the necessity of acting on the basis of inferences. Let us now turn from the others to the point of view of the individual who presents himself before them. He may wish them to think highly of him, or to think that he thinks highly of them, or to perceive how in fact he feels toward them, or to obtain no clear-cut impression; he may wish to ensure sufficient harmony so that the interaction can be sustained, or to defraud, get rid of, confuse, mislead, antagonize, or insult them. Regardless of the particular objective which the individual has in mind and of his motive for having this objective, it will be in his interests to control the conduct of the others, especially their responsive treatment of him. This control is achieved largely by influencing the definition of tile situation which the others come to formulate, and he can influence tl)is definition by expressing himself in such a way as to give them the kind of impression that will lead them to act voluntarily in accordance with his own plan. Thus, when an individual appears in the presence of others, there will usually be some reason for him to mobilize his activity so that it will convey an impression to others which it is in his interests to convey.
I have said that when an individual appears before others his actions will influence the definition of the situation which they come to have. Sometimes the individual will act in a thoroughly calculating manner, expressing himself in a given way solely in order to give the kind of impression to others that is likely to evoke from them a specific response he is concerned to obtain. Sometimes the individual will be calculating in his activity but be relatively unaware that this is the case. Sometimes he will intentionally and consciously express himself in a particular way, but chiefly because the tradition of his group or social status require this kind of expression and not because of any particular response (other than vague acceptance or approval) that is likely to be evoked from those impressed by the expression. Sometimes the traditions of an individual’s tole will lead him to give a well-designed impression of a particular kind and yet he may be neither consciously nor unconsciously disposed to create such an impression. The others, in their turn, may be suitably impressed by the individual’s efforts to convey something, or may sceptically examine aspects of his activity of whose significance he is not aware, or may misunderstand the situation and come to conclusions that are warranted neither by the individual’s intent nor by the facts. In any case, ·in so far as the others act as if the individual had conveyed a particular impression, we may take a functional or pragmatic view and say that the individual has’ effectively’ projected a given definition of the situation and’ effectively’ fostered the understanding that a given state of affairs obtains.
When we allow that the individual projects a definition of the situation when he appears before others, we must also see that the others, however passive their role may seem to be, will themselves effectively project a definition of the situation by virtue of their response to the individual and by virtue of any lines of action they initiate to him. Ordinarily we find that the definitions of the situation projected by the several different participants are sufficiently attuned to one another so that open contradiction will not occur. I do not mean that there will be the kind of consensus that arises when each individual present candidly expresses what he really feels and honestly agrees with the expressed feelings of the others present. This kind of harmony is an optimistic ideal and in any case not necessary for the smooth working of society. Rather, each participant is expected to suppress his immediate heartfelt feelings, conveying a view of the situation which he feels the others will be able to find at least temporarily acceptable. The maintenance of this surface of agreement, this veneer of consensus, is facilitated by each participant concealing his own wants behind statements which assert values to which everyone present is likely to give lip-service. Further, there is usually a kind of division of definitional labour. Each participant is allowed to establish the tentative official ruling regarding matters which are vital to him but not immediately important to others, e.g., the rationalizations and justifications by which he accounts for his past activity; in exchange for this courtesy he remains silent or non-committal on matters important to others but not immediately important to him. We have then a kind of interactional modus vivendi. Together the participants contribute to a single overall definition of the situation which involves not so much a real agreement as tv what exists but rather a real agreement as to whose claims concerning what issues will be temporarily honoured. Real agreement will also exist concern- the desirability of avoiding an open conflict of definitions of the situation. Let us refer to this level of agreement as a ‘working consensus’. It is to be understood that the working consensus established in one interaction setting will be quite different in content from the working consensus established in a different type of setting. Thus, between two friends at lunch, ,a reciprocal show of affection, respect, and concern for the other is maintained. In service occupations, on the other hand, the specialist often maintain s an image of disinterested involvement in the problem of the client, while the client responds with a show of respect for the competence and integrity of the specialist. Regardless of such differences in content, however, the general form of these working arrangements is the same.
In noting the tendency for a participant to accept the definitional claims made by the others present, we can appreciate the crucial importance of the information that the individual initially possesses or acquires concerning his fellow participants, for it is on the basis of this initial information that the individual starts to define the situation and starts to build up lines of responsive action. The individual’s initial projection commits him to what he is proposing to be and requires him to drop all pretences of being other things. As the interaction among the participants progresses, additions and modifications in this initial informational state will of course occur, but it is essential that these later developments be related without contradiction to, and even built up from, the initial positions taken by the several participants. It would seem that an individual can more easily make a choice as to what line of treatment to demand from and extend to the others present at the beginning of an encounter than he can alter the line of treatment that is being pursued once the interaction is underway.
In everyday life, of course,’ there is a clear understanding that first impressions are important. Thus, the work adjustment of those in service occupations will often hinge upon a capacity to seize and hold the initiative in the service relation, a capacity that will require subtle aggressiveness on the part of the server when he is of lower socio-economic status than his client.
To summarize, then, I assume that when an individual appears before others he will have many motives for trying to control the impression they receive of the situation. This report is concerned with some of the common techniques that interactants employ to sustain such impressions and with some of the common contingencies associated with the employment of these techniques. The specific content of any activity presented by the individual participant, or the role it plays in the interdependent activities of an on-going social system, will not be at issue; I shall be concerned only with the participant’s dramaturgical problems of presenting the activity before others. The issues dealt with by stage-craft and stage-management are sometimes trivial but they are quite general; they seem to occur everywhere in social life, providing a clear-cut dimension for formal sociological analysis.
It will be convenient to end this introduction with some definitions that are implied in what has gone before and required for what is to follow. For the purpose of this report, interaction (that is, face-to-face interaction) may be roughly ‘-‘dined as the reciprocal influence of individuals upon one another’s actions when in one another’s immediate physical presence. An interaction may be defined as all the interaction which occurs throughout anyone occasion when a given set of individuals are in one another’s continuous presence; the term ‘an encounter’ would do as well. A ‘performance’ may be defined as all the activity of a given participant on a given occasion which serves to influence in any way any of the other participants. Taking a particular participant and his performance as a basic point of reference, we may refer to those who contribute the other performances as the audience, observers, or co-participants. The pre-established pattern of action which is unfolded during a performance and which may be presented or played through on other occasions may be called a ‘part’ or ‘routine’. These situational terms can easily be related to. conventional structural ones. When an individual or performer plays the same part to the same audience on different occasions, a social relationship is likely to arise. Defining social role as the enactment of rights and duties attached to a given status, we can say that a social role will involve one or more parts and that each of these different parts may be presented by the performer on a series of occasions to the same kinds of audience or to an audience of the same persons.